by Adélaïde Chauvineau | Oct 3, 2018
🕑 : 2 minutesThe IFTM Top Resa celebrates its 40th occasion this year! And for this occasion, the fair thinks big: creation of a Tech Zone, an influencers village… Between new things and exchanges with tourism experts, PXCom gives you a review of these few days...
by Adélaïde Chauvineau | Sep 18, 2018
🕑 : 2 minutesBack from your holidays? Your tan starts to fade away, but the memories stay. Well yes, it’s time for the return from school holiday with its gloominess… But it is also time for the inflight summer report! Let’s go back to the travel trends of our...
by Adélaïde Chauvineau | Sep 18, 2018
🕑 : 2 minutesSummer 2018: the innovation to avoid a bad tourism report European tourism experts and analysts already forecast a good tourism report for the sector for 2018 since January, even better than the year 2017. As summer comes to an end, have these promises of...
by Adélaïde Chauvineau | Sep 12, 2018
🕑 : 3 minutesThe term ‘omnichannel’ has been prevalent for the marketers for 4 years now. It refers to, what some experts say, a revolutionnary concept. But what is the omnichannel concretely? And how the tourism sector can take advantage of it? Omnichannel:...
by Adélaïde Chauvineau | Sep 3, 2018
🕑 : 2 minutesFrom showrooming to webrooming Today’s consumers turn to a new practice in their purchasing process. Indeed, webrooming is now prevalent and has a big impact on leisure products/services. People tend to look at hotels, restaurants or tourist...