<div class="cityH"><!-- [et_pb_line_break_holder] --><h1><span>Reach tourists traveling to</span><!-- [et_pb_line_break_holder] -->London, England</h1><!-- [et_pb_line_break_holder] --></div>
Target more than

passengers / year

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Audience origin
Tourism Advertising in GermanyGermany
Tourism Advertising in FranceFrance
Tourism Advertising in FranceItaly
Tourism Advertising in FranceSpain
Tourism Advertising in NetherlandsNetherlands
Tourism Advertising in AustriaAustria
Tourism Advertising in EuropeAll Europe

Eurowings inbound flights

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Overview

London is the fourth most visited international destination in the world based on arrivals.
Its tourism economy is dominated by overseas visitors and domestic day trippers.

Besides a large variety of shows & cultural events, the number of B2B events, business conferences & congresses in London is reaching an all time high.

Overseas visitors are significantly higher spenders than domestic visitors. This is evidenced by an £11.8 billion spend in London, representing 54% of the UK’s total overseas expenditure.

The number of visits has continued to grow due to the increasing volume of leisure visits. International
business visitors are the second most valuable segment due to their much higher average spend.

Key stats

77% of international visitors arrived in London via airlines

Office for National Statistics, 2016

Average Length of Stay: 6 days

London Tourism Review

Average Spend per Day: £100

London Tourism Review

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